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Hindware unveils ‘Blockbuster Celebration’ from Nov to mid Dec 2015

Winners to be announced by January 2016

Friday, November 20, 2015, 15:00 Hrs  [IST]
By HB Staff | New Delhi

Bathroom products brand, Hindware, in its endeavour to bring extra delight and year ending festive cheer to customers and dealers announced a nationwide ‘Blockbuster Celebration’ consumer campaign from November to mid December 2015.

The campaign not only promises to give twelve lucky winners a chance to meet Shah Rukh Khan, Bollywood Actor but during the entire campaign period, consumers have a chance to win other grand prizes too. Assured prize of a silver coin worth 10 grams is guaranteed once on a purchase of INR 20,000 worth of Hindware products (sanitaryware, faucets, showers, accessories), the consumer registers online on www.srk.hindwarehomes.com/ and receives validation.

Simultaneously, there will be weekly assured prizes of gold coins for 6 dealers from 6 different zones. At the conclusion of the campaign, winners will be announced through a lucky draw for the grand prizes, which includes a Hyundai i10 car, Five Honda Activa, Five Apple iPhone 6s, Five LED TV and 20 iPod Shuffle.

A social media contest will also be running during this promo. Fun and simple, all consumers need to do is use the popular Dubsmash app which has plenty of Shah Rukh Khan dialogues, create their selfie video using their favorite dialogue and just post using the hashtag; during this period #MeetSRKWithhindware.

Manish Bhatia, President, Building Products Division, HSIL Limited said, “Our aim is to continuously engage with our customers and channel partners to build strong relationships. We are the first player in this category to launch this innovative campaign and I am sure Hindware Blockbuster Celebration this will bring joy to them. Hindware brings the best of designs for Indian consumers, though this campaign we are hoping to add excitement for our consumers as they create contemporary bathrooms doing festive season all over India."

The blockbuster announcement will be made in January 2016 where six lucky winners (5 offline purchase +1 social media contest winner) and six dealers will be announced, who will win a chance to meet the actor. Through this promotion, brand Hindware not only stands true to its commitment of bringing in unique experiences for its consumers/ dealers, it also indulges in consumer connect and brand awareness.

 
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