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RCI appoints Aruna Jathar as Director- Marketing & Operations in India

Monday, March 20, 2017, 16:00 Hrs  [IST]
By HBI Staff | New Delhi

RCI, a vacation exchange brand and part of the Wyndham Worldwide family of brands, announced the appointment of Aruna Jathar as Director- Marketing & Operations for RCI India.

With more than 17 years of experience in marketing, CRM and Digital across retail, telecom and consumer durables industries, Jathar joins as a member of RCI’s senior leadership team and will spearhead the brand building activities. She will focus on strategies to enhance customer acquisition. Besides bolstering overall growth and creating mindshare for vacation exchange and time share in India, she will also be responsible for pan India marketing operations and delivering greater brand value to RCI members and affiliates in India. She will be based out of RCI’s Bengaluru office.

“We are delighted to have someone of Aruna's caliber join the Company as Director – Marketing & Operations. Her expertise in marketing, CRM & Digital will be an asset to the Company, and specifically to our India market. Aruna with our other senior management team members will lead the pursuit of opportunities to continue to grow vacation exchange & time share base in India,” said Sabina Chopra, Managing Director, RCI

Commenting on her appointment, Aruna said, “I am delighted to accept this new opportunity. RCI is a global leader in vacation exchange and time share and has an energetic and determined team. It will be an interesting challenge and I will strive to ensure that the company continues to maintain leadership position and grow in the geography.”

Aruna’s most recent assignment was with Dell prior to which she has worked with METRO Cash and Carry.

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