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HSIL’s Moonbow brand conferred 'Asia's Most Promising Brands 2017’ award by WCRC

Saturday, August 12, 2017, 08:15 Hrs  [IST]
HBI Staff |New Delhi

Moonbow, a water heater and air purifier brand from the house of HSIL, makers of sanitaryware brand Hindware, was honored with the prestigious title of ‘Asia’s Most Promising Brands 2017’ for the water and air purifiers’ category at the recently concluded fifth Asian Brands & Leadership Summit 2017 organised World Consulting and Research Corporation (WCRC) and ibrands360 in Bangkok, Thailand.

Moonbow, which was awarded ‘Brand of the Year - Emerging No. 1’ by WCRC last year in the water and air purifiers’ category, has continued to grow at a fast pace since then.

Earlier this year, the brand expanded its product portfolio of water purifiers with the launch of the affordably priced & artistically crafted Alpheus water purifiers. The brand, which aims to be amongst the top 3 in India over the next five years, has been investing heavily towards curating an exceptional range of innovative products, after-sales service points and aggressive marketing strategy.'

 Rakesh Kaul, President, Consumer Products Division, HSIL Limited said, “Being recognized as ‘Asia’s Most Promising Brands 2017’ by WCRC is an acknowledgment of the efforts put in by an emerging brand like ours to grow in the right direction at a good pace. The brand has invested heavily into R&D and aims to further strengthen its presence through constant innovation and invention. We understand the evolving needs of modern consumers as they require innovative products that make their hectic lives easy. Our continued focus is to steer the consumers in the right direction in this rapidly evolving market. We are proud to join this list of exemplary winners and aim to carry forward the good work in the coming years.”

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