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SALUD Beverages bags 1 Double Gold, 1 Gold and 1 Silver at the CWSA Best Value 2022 competition in Hong Kong

Thursday, May 26, 2022, 13:17 Hrs  [IST]
HBI Staff | Hyderabad

Urban lifestyle brand Salud Beverages made its mark at the CWSA Best Value 2022 competition in Hong Kong coming away with multiple medals for three of its ready-to-drink gin refreshers. Salud G&T 2.0 Cucumber won the Double Gold, while Salud G&T 2.0 Lavender and Salud G&T 2.0 Original walked away with a Gold and Silver respectively.

"It has been an absolute honour for us to win the double gold, gold and silver medals for our offerings of gin refreshers. It's a great feeling to get validation on a global platform like the CWSA Best Value competition and makes our belief in what we do stronger." says Ajay Shetty, Founder, Salud Beverages.

Salud has been stirring up the ready-to-drink segment in India by uncomplicating the drinking experience with its Gin Refreshers since its launch in 2020 and this win adds another feather to its cap.

"The crafting and refining of each Salud gin refresher was done keeping an eclectic modern global palate in mind, while being an ode to the new Indian consumer whose tastes increasingly align with their world counterparts. These awards are a reaffirmation of our efforts to create spirits that uncomplicate the drinking experience and have universal appeal," adds Master Blender, Sid Kumar.

The CWSA is the biggest & most prestigious wine & spirits competition in Hong Kong. All judges are carefully selected for being the top buyers of wines and spirits for this market and are importers, distributors, retailers and sommeliers. Wines and spirits enter from 55 countries and are blind tasted. CWSA Best Value recognises luxury products from fashion through to wine, at every price point including the highest, that embody exceptional value. CWSA medals are also a direct way for consumers and distributors to recognise a quality spirit at a glance.

Salud was one of the top performers at the competition amongst a number of other brands from 55 countries around the world, cementing its reputation as the go-to for uncomplicated ready-to-drink high-quality offerings.

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