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'The Orchid' brand forays into Konark and Raipur

Saturday, May 09, 2009, 11:00 Hrs  [IST]
By Yashodhan Jadhav | Mumbai

Kamat Hotels India Ltd (KHIL) is in the process of developing 600 additional rooms under 'The Orchid' brand across India. Presently, properties are under development in Nagpur, Coimbatore, Raipur and Konark. Upcoming properties will be set up at greenfield locations and will be entirely managed and operated under the KHIL banner.

“The Orchid brand will continue to grow through tier I and II locations across India. For KHIL's premium brand, we plan to tap emerging markets for potential locations,” says Vishal Kamat, Director, KHIL to Hospitality Biz. KHIL will develop a 30 room all-suite hotel in Konark, Orissa and a 100 room hotel in Nagpur. The Coimbatore and Raipur properties are expected to come up with about 200 and 120 rooms, respectively. “KHIL has always positioned The Orchid as a business hotel and we are keen that we develop and manage hotels under this brand to maintain its exclusivity in the market. Unlike Concept Hospitality Ltd (CHL), which presently manages a few Orchid hotels in New Delhi, Kollam and Jalandhar, KHIL will not operate simply as a hotel management entity in the market,” clarifies Kamat


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